Logo Design

We all work hard at our jobs, but it's also important to celebrate the wins, both big and small. "The Seriously Fun Committee" at Virgin Pulse is in charge of wellbeing initiatives, like potluck lunches, company outings, and other fun activities and events. I designed a bright and lively logo for them with a variety of color options for different purposes.

Seriously Fun Committee Logo
Seriously Fun Committee Logo
Seriously Fun Committee Logo

"How do you shape up?" is one of ShapeUp's favorite questions. To answer this question, we created a site called ShapeUp Stories. Employees can write their personal story on how they get/stay healthy, and provide encouragement and motivation to others. I designed the logo and spent countless hours working on the website.

ShapeUp Stories Logo
ShapeUp Stories Logo

To showcase our branding capabilities, ShapeUp created a fictional ACtiveME Acme company. I designed the logo and visual language for the brand.

ACtiveME logo
ACtiveME logo
ACME landing page

Empower is a weight loss and diabetes prevention program powered by ShapeUp. I designed the logo to be bold and empowering (ha, ha) and to represent a needle on a scale.

Empower Logo
Empower Logo

Mohawk Valley Textiles Museum features Native American textiles and fabric design. I created the logo to be reminiscent of Native American patterns.

Mohawk Logo
Mohawk Kiosk
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